2021 ONLINE MEDIA KIT
THE TRUSTED VOICE OF THE AUTOMOTIVE INDUSTRY
OUR GLOBAL AUDIENCE
Automotive News has been the auto industry’s most trusted and most read source of news, insight and understanding for more than 95 years.
PAGE VIEWS PER MONTH
VISITS EACH MONTH
MONTHLY UNIQUE VISITERS
ENGAGED NEWSLETTER RECIPIENTS
Drive awareness of your brand and traffic to your site
Our homepage offers prominent
placements with a broad reach that drives maximum exposure for your brand.
Targeted Category ads offer an excellent opportunity to effectively reach readers in your specific audience segment.
RUN OF SITE
Run of site advertising is a cost-effective tool to increase visibility for your company.
Use one of our native ads to share your company’s thought leadership and tell your brand’s story.
CONTENT INTELLIGENCE ENGINE
Our Engine will analyze the key themes in your content pieces and tease your content to autonews.com readers whose reading habits most closely match the themes you’re writing about.
THOUGHT LEADERSHIP BOX
This integrated “sponsored content” box, which appears on articles and index pages, is ideal for brands that want to describe their thought leadership asset in longer form.
Earn leads, drive conversations and create sales opportunities
Develop an educational thought leadership webinar from start to finish – define the topic, invite speakers and create the presentation.
LEAD GENERATION EMAILS
Share up to three pieces of thought leadership content – whitepapers, case studies, eBooks or more – with this turnkey lead generation program.
LEAD GENERATION BOX
This online-only lead generation opportunity allows you to acquire new leads by reaching autonews.com visitors while they’re engaged with our content.
Over 200,000 business leaders across the industry rely on Automotive News email newsletters to keep them informed. Advertising here offers an excellent opportunity to connect directly with these readers.
Sent each weekday afternoon, the Daily Email Newsletter is a summary of the most important news stories of the day including thought-provoking commentary and blogs from the Automotive News editorial staff.
VIDEO & PODCAST ADVERTISING
Engaging video and audio ads within our popular multimedia
FIRST SHIFT VIDEO
AUTONEWS NOW VIDEO
The morning newscast features the lead stories of the day, and news that developed overnight.
The afternoon video is a recap of the most important news of the day, and a look at what to expect tomorrow.
SPECIAL VIDEO REPORTS
A series of video broadcasts featuring interviews with leaders from various segments of the auto industry.
DAILY DRIVE PODCAST
Each weekday, publisher Jason Stein hosts lively, in-depth podcast interviews with industry leaders, insiders and Automotive News reporters.
No other publication covers the industry as extensively as Automotive News.
Own an entire segment of our coverage and position your brand as the ultimate thought leader through one of our multichannel content & event sponsorships.
Mobility Report is a multichannel enterprise exploring the intersection of transportation and technology, and the future of the auto industry.